1)emotional appeals感性诉求
1.How to stimulate the emotional appeals of advertisement creation? This article explores the formed causes, followed principles, creative and the design process in theory.感性诉求广告是当代广告发展趋势中的一种重要表现形式,对促进经济发展、增强广告意识和美化社会生活有着举足轻重的作用。
英文短句/例句
1.A Preliminery Study on the Development of Perceptual-appealing Advertisement and its Innovative Thinking;浅谈感性诉求广告的发展及其创作新思维
2.Emotion Appealing of Emotional Consumption and Production's Design Strategy感性消费的情感诉求和产品设计的战略
3.The Feminism s Modernity Claim--Interpretations about Dingling s Thinking about Women s Days;女权主义的现代性诉求——解读丁玲的《三八妇女节有感》
4.Need of Expressing Emotion and Menta lity of Purchase---My Views on Emotional Advertisement Design;情感诉求和消费心理——情感广告设计谈
5.The Sense of Desolation--Zhang Ailing s Aesthetic Seeking;苍凉感——张爱玲小说创作的美学诉求
6.Case Study on Emotional Aspiration and Color Design of City情感诉求与城市色彩设计的个案研究
7.Interpretation of Modern Design Art the Embodiment of Emotional Appeal解读现代设计艺术中情感诉求的体现
8.The Value Demand about the True Feeling in the Field of Chinese Subject Teaching语文学科视域中“真实”情感的价值诉求
9.appeal to the gut rather than the mind与其说是诉诸理性,不如说是诉诸感情
10.Emotional appeal, especially fear appeal is an extremely effective persuading strategy of commonweal advertisement.情感诉求 ,尤其是恐惧诉求是一种极为有效的广告說服策略。
11.The Strength of Emotional Bonding: the R-P Network and the Tactics of Advertising Appeal to Emotion;情感担保的力量——R—P网格与广告情感诉求策略
12.The Study of Emotional Appeal in the Contemporary Public Service Advertising and Its Social Function;当代公益广告中的情感诉求及社会功能研究
13.The Evergreen Tree of Advertisement Marketing --Enchantment and Problem of Emotion Pursuing Advertisement;广告营销的常青树——情感诉求广告的魅力和问题
14.TO FULL EXPLORE THE EMOTIONAL CONNOTATION OF PEOPLE-- A TRIAL DECUSSION ON THE TV SHOW FACE TO FACE;充分挖掘大众诉求的情感内涵——“锣鼓”现象初探
15.Resorting to Human Nature: An Elementary Analysis of the Courting Strategies in English Love Poems;人性的诉求——英国爱情诗中的求爱策略初探
16.Would you kindly consider this request and advise me as to the possibilities?恳请考虑这一要求,并告诉我其可能性。
17.Appeal to Differences of Advertising Ideas in Market Modality市场形态中广告创意的差异性诉求
18.His action sounds in damages.他的诉讼具有要求赔偿的性质。
相关短句/例句
advertisement of emotional appeals感性诉求广告
3)emotional appeal情感诉求
1.Because of its wide use in modern advertising, emotional appeal has become one of the most prevalent studies in advertising psychology in the West with the concentration on the following aspects: the functional mechanism and communication effects of emotional appeal and the relevant factors that may influence the communication effects of emotional appeal.情感诉求在现代广告中运用非常广泛,并已成为西方广告心理研究的热点问题之一。
2.The reason why an emotional appeal advertisement is enjoyed by audience is that it keeps to the emotional rules, and appeals the emotional topics which audience needs, such as gladness, feeling, love, humor, reminiscence.情感诉求广告之所以备受青睐,是因为它遵循了受众的情感活动规律,通过诉求受众心理需求的情感内容,如欢乐、情爱、幽默、怀旧等,去感染、说服广告受众,进而让受众形成积极的品牌态度。
3.Emotional appeal advertisement refers to that in the way of emotional persuasion,advertisement appeals emotions to and makes known the truth to the consumers,and in the end to make them produce favorable emotion and attitude to the product in the advertisement.情感诉求广告是指广告采取感性说服的方法,向消费者诉之以情,晓之于理以使其对所广告的产品产生良好的感情与态度。
4)emotional demands情感诉求
1.Analysis of the emotional demands of ad spots浅析广告中的情感诉求点
2.In Modern Design Art domain,emotion with the Design Art between close relation,not only manifests in emotional demands design and the Design Art theory of infiltration,moreover in both the theory of integration.在现代设计艺术领域中,情感与设计艺术之间的密切关系,不仅体现在情感诉求设计与设计艺术的理论渗透上,而且在两者的理论融合上。
5)emotional appealing language感性诉求广告语言
1.So the emotional appealing language appears the simple, elegant, and humorous language style and could convey the profound meanings.本文主要分析与总结了感性诉求广告语言的六种美学风格,我们发现相比较平实的理性广告语言,感性广告语言更具有艺术感染力与感召力。
6)The Advertisement is Enamored with the Emotional Appeals广告倾心感性诉求
延伸阅读
广告观念诉求广告观念诉求advertising appeal to idea 广告观念诉求(advertising appeal toidea)广告诉求方法之一。其特点是不直接宣传某种产品或劳务,而是鼓励和树立一种新的消费观念,或改变某种消费习惯。其最终目的还是为了推销某种产品或劳务,通过新观念的形成而利于企业经营。 (傅汉章撰马谋超审)
